While I may be a millennial in heart and spirit, there is still a lot to learn about the generation that is now the largest segment purchasing homes. Some people bought into the negative stereotypes about millennials, but do so to your own detriment as the following articles will show you: Ways to Win Over the Millennial Consumer, What Millennials Really Want, Make Way for Millennials and 5 Ways to Reach Millennials on Social Media. We have tips and statistics that show how you can win over millennial clients and up your game.

We also have an article here that is just the first in our effort this year to encourage each of you to develop a value proposition. That term sounds very clinical, but it basically means to come up with what sets you apart from the other 38,999 REALTORS® in the greater Houston area. In some industries, they call it your 30-second elevator speech. What would you say to someone you were meeting for the first time in an elevator that would make them want to hire you before the elevator doors opens.

Along those lines…what would you say in 30 seconds to someone you wanted to vote for you for the 2020 HAR Board of Directors? You actually have more than 30 seconds in your candidate videos, but this is the time to submit your form indicating that you would like to run for the board. It is one of the most rewarding professional activities you will ever do. Do you have opinions on things involving the real estate industry? You would be perfect for the HAR Board of Directors. You may find the Candidacy Notification Form and more information here.

Have you ever been at a listing or just away from your desk and needed to make a change to a listing price or make a change to your public remarks? Well, now you will be able to do that right within the HAR.com mobile app. Quick Edits is a new feature that allows you to make some simple changes on the go. Find out more about it here.

As we enter the summer selling season, our months of inventory is ticking upward toward a more balanced market. Does that mean it will soon be a buyer’s market? We are currently at 3.9 months of inventory, so we still have a way to go to reach 6.0 months of inventory, which is considered a balanced market. In the meantime, as I paraphrase Dr. Ted Jones said on HAR’s Member Focus Monday last month, two years ago was a better time to buy than today. Today is a better time to buy than two years from now will be. It’s better not to try to time the market. That being said, you may read all about the latest MLS statistics here.

Until next month,

Shannon Cobb Evans
2019 HAR Chair