Since its inception in July 2016, the Platinum package has been at the forefront of transforming real estate technology. What started as a modest offering of 11 tools has blossomed into an impressive suite of more than 50 powerful tools and services designed to empower agents and elevate their craft.

From Cloud CMA to AI Photo Description, Platinum tools have become indispensable companions to subscribers. The introduction of features like Agent Branded Shared Listings and the HAR CRM platform further underscores the commitment to innovation.

View the complete list of the expanding Platinum tools HERE.

To ensure the continued development of innovative tools and the maintenance of existing services, the annual subscription price for Platinum will see its first adjustment since its launch. Effective October 1, 2025, the price will increase to $199 per year. This adjustment supports the growth and sustainability of the platform, enabling the team to expand and refine features that matter most to its users. For agents weighing the advantages, a side-by-side comparison of MLS Standard vs. MLS Platinum tools is readily accessible HERE to help make informed decisions.

Be on the lookout for early renewal options as we will be providing more information to you soon!